olemus
visuaalelementidega tekitatav üldmulje positiivsus
= positive overall look created by visual elements

ülevaateid
https://www.cincopa.com/blog/what-type-of-visual-content-is-most-appealing/
https://infographicworld.com/visual-content-marketing/
https://measuringu.com/visual-appeal/
https://ris.utwente.nl/ws/files/5426810/what.pdf
https://millennialmagazine.com/2023/08/04/visual-appeal-10-ways-to-make-your-products-eye-catching/
https://fastercapital.com/content/Visual-appeal--The-Psychology-of-Visual-Appeal--Influencing-Consumer-Behavior.html

vt ka
https://en.wikipedia.org/wiki/Interpersonal_attraction

vt ka
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