olemus
Wiktionary:
2. (transitive) to advocate or urge on behalf of (something or someone); to attempt to popularize or sell by means of advertising or publicity
They promoted the abolition of daylight saving time.
They promoted the new film with giant billboards.

ülevaateid
https://en.wikipedia.org/wiki/Promotion_(marketing)

https://www.bbc.co.uk/bitesize/guides/zr8hhbk/revision/1

https://www.wordstream.com/blog/ws/2020/07/29/how-to-promote-a-product

https://www.evinex.com/promotion-strategy/

https://managementhelp.org/marketing/advertising/methods.htm

https://simplicable.com/new/promotion-strategy