olemus
veebilehe külastuste arvu võltsimine
reklaamitulu suurendamiseks

näide
- automaatne uuendamine bottnetiga

ülevaateid
http://go.whiteops.com/rs/179-SQE-823/images/WO_FAQ_Understanding_Digital_Ad_Fraud.pdf

https://www.slideshare.net/augustinefou/state-of-digital-ad-fraud-2017-by-augustine-fou

https://www.slideshare.net/Integralads/integral-ad-science-fraud-presentation

https://www.slideshare.net/LillaSzvoboda/ad-fraud-101-guide

http://adprofs.co/beginners-guide-to-digital-ad-fraud/

https://www.wfanet.org/app/uploads/2017/04/WFA_Compendium_Of_Ad_Fraud_Knowledge.pdf

http://go.integralads.com/rs/469-VBI-606/images/IAS_Ad%20Fraud%20101%20Guide_US.pdf?mkt_tok=eyJpIjoiTjJGalkyVmlOMk01TlRWaSIsInQiOiJXTVFUMnY4RjZqRThYbmprdG9nbktHSUFiM0h3U0RLRE1xY0M4bThxWTA2RkZIYUt5M29rdFVIeVhOa25VdG9CTUxmWXhJVXlBbG5CQUpWcXhnNU8wMDdSa3I5clA4UVd2QnRpa1hqaGR2VGhNQ3BzUlpSOU1UTEsrYktlVmhpRCJ9

tõrje
https://marketingland.com/ad-fraud-detection-guide-marketers-214928

https://www.forbes.com/sites/forbesagencycouncil/2017/05/24/10-ways-to-protect-advertisers-from-growing-ad-fraud-problems/#20613537601a

http://www.pixalate.com/adfraud/

https://www.adpushup.com/blog/publishers-guide-to-ad-fraud-prevention-in-2017/

vt ka
- reklaamikelmus (1)